SMO
Exaalgia Guide to CRO: Key to Maximising SEO Success
In this fast-evolving digital world, another buzzword that one always comes across with Search Engine Optimization is Conversion Rate Optimisation. Although these techniques offer different goals, together they’re crucial for giving your website maximum impact. At Exaalgia, we integrate SEO and CRO services into one fine art so that your website attracts traffic but also […]
Mobile SEO and Its Importance for Websites
Our daily lives now revolve around mobile devices, pushing businesses to adjust their online approaches. Mobile SEO plays a key role here. It deals with making websites work well on phones and tablets: sites should load fast, be friendly to the user, and highly rank on search engines. Businesses that offer digital marketing services in […]
Semantic SEO: What Is It and Why Does It Matter?
Have a friend get-together at your place? Searching recipes for dinner to impress your friends and typing in a few keywords on search engines? Google has been bombarded with a wide range of links but the first few websites don’t impress you with their content approach. Later, you land on a site that fits best […]
What is Topical Authority and Why is it Important in SEO?
Do you know that one secret ingredient that can help you transform your simple website into a source of trustworthy information? Here comes topical authority. But wondering what is topical authority and how is it crucial for SEO. Let’s dive in.Β What is Topical Authority? Being seen as an expert on a particular topic is […]
Understanding Topical Relevance and Why It Matters in SEO?
When you are building a website, you must consider various factors. Every brand wants to attract its target audience while keeping in mind Google authorization. Here is when topical relevance comes into play.Β Never heard what topical relevance is and how this will help you in SEO? This blog post is for you. Weβve discussed […]
Branding and Marketing: Key Differences and Their Importance
Branding and marketing are two terms that are essential for the success of a firm, though with distinct functions. Branding is closely related to the concept of introducing the companyβs image and building brand recognition, marketing on the other hand is all about selling products or services. The coordination between the two is important to […]
What Is Conscious Marketing and How It Is Important
Concerning the fact that more and more people today are sensitive to the moral and social consequences of the purchases they make, businesses are changing their paradigm. When it comes to traditional marketing strategies that were anchored on the tenet of maximizing profit, there are new ones that cannot be effectively addressed. Todayβs consumers want […]
Optimize Internal Link Structure for SEO Success: A Full Guide
Do you feel frustrated when your website doesnβt get as much traffic from search engines as you hoped? Have you envisioned a properly optimized internal link structure that would be the sauce you need to succeed in SEO? Just like a strong foundation is essential for a decent house, improving your internal links can deeply […]
Ultimate On Page SEO Audit Guide to Optimize Your Site
A regularΒ on page SEOΒ auditΒ is a must for your website to perform better in search engines and you get better ranking. Through analyzing and optimizing critical components of your website, you can make it work faster and bring in more quality visitors to the site.Β Here, we will be providing a detailed instruction that comprises a […]
SEO vs CRO – Finding the Right Balance for Your Business
You’re putting out great content, but are you optimizing it effectively? Or not getting more conversions than you wanted? You might have heard about SEO (search engine optimization) where you optimize your website for better ranking and search visibility. But what about CRO? CRO stands for conversion rate optimization, it takes a percentage of your […]